9 SEO examples you can copy and learn from in 2025

Ranking is the process through which a search engine decides which of the indexed pages should be shown first for a particular search query. The algorithm behind this often changes, but as marketers, you need to stay abreast of the latest changes. This is the process through which a search engine makes sense of the online content and stores and organises it.

Regularly posting, commenting, forging new connections, and messaging others signals the algorithm that you’re an active user. Digital marketers optimize LinkedIn pages for the same reason they use SEO for any webpage. Being placed high in the search results means more people will visit your website. In fact, research shows that the first result in a Google search receives 27.6% of all clicks. What’s more, very few users click on any result links lower than the second place.

What are Keywords in SEO?

SEO strategies change time and time again, yet the goal still remains the same. Unfortunately, many SEO agencies and experts are not equipped to deliver on that goal. That’s why you need an agency partner like SEO.com who acts as an extension of your own marketing department. The SEO services we provide are customized to your organization’s priorities, no matter what changes in the industry occur.

Choose a High-Value Keyword

Which means that your organic result has a good chance of getting clicked on. On the other hand, the SERP for “link building” is much less busy. Yes, getting on the phone with your website users and customers will help you improve SEO. The final lesson in this SEO for dummies guide is something a bit different. Take the SEO for dummies approach by focusing on a small number of tools.

They should be well-written and on topics that are most relevant to your audience. That one SEO Anomaly is different, and if you want to learn about what is the meaning of SEM, then you can read this post next. SEO works by making certain changes to your website design and content that make your site more attractive to a search engine.

• SEO stands for search engine optimization and refers to using keywords, website structure, and metadata to help your website rank well in a search engine’s results.
• I would say that’s one of the shortest routes to penalization, or at least it invites Google to be suspicious about unnatural link building.
• One way to target the People Also Ask section, for instance, is by creating an FAQ section with short, succinct answers that are easy for Google to excerpt.
• These pages are generated from a template and populated with data from a database.